Christian J. Ward, partnerships lead at Yext, gave a webinar in partnership with Brighton SEO on How to Speak Search Engine, in which he looked at the current state of search and the problems inherent in how we produce the content that we expect search engines to find. Search has changed dramatically since Google first began indexing the web in 1998, both in scale and in nature. Google alone executes more than two trillion searches every year a scale that we can barely comprehend. Search, said Ward, is not just a process for a brand; its becoming the number one way that we interact with information generally. But the way that we search has changed, too. At a recent CMA Digital Breakfast , digital journalist Adam Tinworth remarked that Google is becoming much more of an answer engine than a search engine searches are increasingly phrased in the form of a question, and innovations like the Knowledge Graph and Featured Snippets aim to answer searchers questions without them needing to leave Google. We all want Googles answer engine to surface our content in response to searcher queries. One way to help ensure this happens is to write content that will satisfy questions that users might have when coming to our websites. But even once we have, how can we direct Google and other search engines to the content that will provide the best answer? Feeding baby Google To illustrate a problem inherent with the way that we approach content online, Ward used an image which has to be the best depiction of peak content that Ive seen so far.
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tech community At GMG, we are focused on growth and helping tech companies from all over the world change the way people and businesses communicate," said Leah Nurik, founder and CEO of Gabriel Marketing Group. McLean, Va (PRWEB) June 29, 2016 Gabriel Marketing Group (GMG) , the industrys leading technology marketing agency for disruptive companies, today announced its founder and CEO, Leah Nurik, has been named a winner of the SmartCEO 2016 Brava Award for Women in Business. The Brava Awards celebrate the distinguished achievements of 40 of Greater Washingtons top women business leaders. Nurik was selected for her involvement with the D.C. tech community and her charitable work in the community. I am honored to be recognized among so many other female business leaders, said Nurik. At GMG, we are focused on growth and helping tech companies from all over the world change the way people and businesses communicate. It is exciting to be included on this prestigious list of individuals. The Brava Awards recognize the achievements of top women business leaders and are selected based on company growth, community impact and mentoring. The winners will be profiled in the July/August issue of SmartCEO magazine and celebrated at an awards ceremony on July 7, 2016 at the Hilton McLean Tysons Corner. Brava winners possess the hallmark qualities of successful leaders vision, passion, compassion, dedication and perseverance.
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10 Best PR is dedicated to showcasing top SEO agencies in the field of online marketing to assist business owners in finding the best SEO agency for their Internet presence. SEO companies named in 10 Best SEO's top ten list are selected using a wide range of qualitative and quantitative statistics and 10 Best SEO's proprietary algorithm. 10 Best SEO's award selection team is comprised of experienced professionals spanning the fields of online branding, web reputation, PPC, social media marketing and search engine optimization. RankLab heads off the list of leading Los Angeles SEO agencies . RankLab is an innovative SEO agency that executes full-service SEO strategy, from research to iteration. RankLab prides itself on servicing a small number of clients in a highly personalized way, giving each client the customized focus of their talented and passionate team. Despite the fact that RankLab refuses to lock clients into lengthy contracts, they boast a nearly perfect client retention rate, which underscores the agency's worthiness of 10 Best SEO's award. Among their satisfied clients are 3M and The North Face. Also representing the list of award recipients is top Los Angeles SEO agency LA Fresh .
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